Claude Skills for Copywriting

Copywriting you can use to sound human and still sell.

Created by Corey Haines

Built by Corey Haines

npx skills add coreyhaines31/marketingskills --skill copywriting

About

Copywriting for any page you need to sell on. Use it to write your homepage, landing pages, pricing, and feature pages, with headlines people get, body copy that earns the scroll, and CTAs that ask for the click. You get a few options for every headline and button, plus a quick note on why each one works. And you say it the way your customers talk, not the way a marketing team writes.

Who it is for

For the person who owns the marketing site copy: a content, product, or growth marketer, or a founder writing pages before there is a copywriter on the team. If you are staring at a blank page, or at copy that reads like every other SaaS site, you get to clear and specific fast.

Sub-skills

Page Structure

Map the whole page, headline to final CTA, in the order that keeps people reading.

Headlines and CTAs

Write headlines and buttons from proven patterns, a few options each, with the why.

Voice and Tone

Lock your voice, casual or buttoned-up, and hold it the whole way down.

Page-Specific Copy

Cover homepages, landing, pricing, feature, and about pages, each on its own terms.

Customer Language

Pull the words your customers actually use and write the page in them.

SEO Meta Copy

Write the page title and meta description so it reads right in search, not just on the page.

Schedule an intro call

Ready to accelerate your pipeline?

Reach out to discuss how we can help your GTM team scale with automation and expertise.